Mintigo, a leading AI platform for marketing and sales and Gold level member of Oracle PartnerNetwork (OPN), announced an integration of its AI powered prospecting application, Sales Coach 360, with Oracle Profiler, a sales productivity application within the Oracle Marketing Cloud. Together, they enable sales and marketing organizations of all sizes the ability to learn, discover and engage their prospective buyers in personalized ways at scale. Mintigo’s deep integration with Oracle Marketing Cloud is designed to enhance Oracle’s capabilities with robust data, predictive insights, and AI driven engagement. Mintigo’s predictive Sales Coach 360 application integrates the relevant buyer insights, buying stages, likelihood to buy, sales plays and latest contact and company insights with Oracle Profiler. This collaboration allows sellers to engage with buyers intelligently across the entire buyer lifecycle.

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Atul Kumar, Mintigo’s Chief Product Officer, said, “Oracle and Mintigo share customers such as ADP® and Red Hat who are leading the way in mastering AI to engage their prospects and customers intelligently at scale while strengthening the alignment between marketing and sales. Collaborating with Oracle provides our customers the benefits of Mintigo’s AI applications within Oracle Marketing Cloud immediately.”

“We are excited to collaborate with Mintigo to offer AI driven sales prospecting capabilities within Oracle Profiler to our customers. Mintigo’s contextual recommendations for sales and rich customer insights compliments and extends the benefit of Oracle Profiler and Engage suite of sales applications,” said Pierre Custeau, Vice President of Product Management, Eloqua at Oracle.

“Data is the new currency that drives alignment between marketing and sales and I’m excited to see broader collaboration between Mintigo and Oracle. We use Mintigo’s robust data and predictive insights to drive customer engagement with Oracle Eloqua Marketing Cloud,” said Jim Scheele, Vice President of Predictive Insights & Marketing Operations at ADP. ”

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