LeadAngel announces feature for the users to de-dupe between lead to lead, contact to contact and lead to contact.

Data de-dupe or deduped leads happens while routing leads and contacts, making is seamless and real-time so that sales people are most productive doing sales. There is no need for sales to spend time cleaning duplicate records, or re-routing a lead.

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Duplicate and unstructured data is often the biggest obstacle to automation. LeadAngel’s smart data de-dupe engine eliminates duplicates while importing and routing leads. Apart for eliminating duplicates, the sales can also be notified via task or emails when a new lead assigned to them is flagged as duplicate. This helps sales make better decision about the lead and account they are selling into. Cleaning up the messy database to remove duplicates brings multiple advantages to the organization. Apart for increase sales productivity and operational efficiency, keeping a tidy database helps with reporting as well as saves subscription cost since many vendors charge by the record counts.

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