Introduction of new investor, Atinum Investment, coincides with opening of US office led by President Elad Stern with senior level hires from Spotify & Pandora

Odeeo, the leading global in-game audio advertising platform, announces the close of a strategic funding round of over USD $5M from both existing and new investors. Atinum Investments, one of Korea’s largest early stage investment funds, joins existing Odeeo investors Play Ventures and Anton Gauffin to help supercharge Odeeo’s global expansion.

We are delighted to welcome Atinum Investments to the Odeeo family, and we’re excited that they share our vision for how the power of audio can evolve the gaming industry.”
— Amit Monheit, Odeeo CEO and Co-Founder

“Atinum prides itself on unearthing companies with high growth potential. Odeeo has the intrinsic value a VC seeks in its investments. Odeeo has the magic combination of technology, people, traction and scalability and it perfectly complements our portfolio,” said Sang-Ho Park, Managing Director of Atinum Investments.

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“We are delighted to welcome Atinum Investments to the Odeeo family, and we’re excited that they share our vision for how the power of audio can evolve the gaming industry. Their expertise in gaming and tech, as well as their strong presence in one of gaming’s largest markets, will be critical to helping Odeeo meet the worldwide demand for our offerings,” said Amit Monheit, Odeeo CEO and Co-Founder.

This strategic $5M investment is timed to coincide with Odeeo’s expansion in key markets, primarily in North America, where Odeeo is growing its US team ad operations: Co-Founder and President Elad Stern has relocated from Tel Aviv to New York to join VP Marketing Dan Feldstein, Commercial Lead James Kowan and Agency Sales Lead Kathleen Verdugo. This news comes hot off the heels of Odeeo’s announced expansion into MENA through a strategic partnership with Evolution Media Group. Odeeo will also partner with Atinum on greater presence in Asian territories including Korea and Vietnam in addition to existing partnerships in Japan.

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“In-game audio has become much more mainstream in the past two years, and nowhere is more critical to adoption than the US market. I’m very excited to be moving to New York to open Odeeo’s first full American office and work with the US team to champion in-game audio solutions to the world’s biggest advertisers and agencies, many of whom are already partners of ours. We have tremendous leadership in place in the states, and we anticipate investing even more to educate the market and champion in-game audio in the coming months,” said Stern.