NP Dodge Becomes First Omaha Independent Brokerage to Utilize the Adwerx Enterprise Automated Listing Advertising Program

By PRNewswire On Oct 17, 2018

Property Advertisements Will Deploy as Soon as a Listing Goes Live

NP Dodge, the longest running, family-owned real estate company in the United States has adopted the Adwerx Enterprise Automated Listing Advertising Program. Adwerx, the leader in digital advertising for real estate and other verticals, developed the Enterprise platform to generate and deploy property advertisements automatically.

Adwerx Enterprise uses listing data from the NP Dodge feed of properties to instantly create attractive ads that contain a listing photo, essential property details, agent contact information, and NP Dodge branding. These advertisements are then delivered to potential home buyers throughout the Omaha metro area through popular websites, mobile apps, and social media, such as Facebook and Instagram. Ads display during the first week of the listing in order to maximize the value of the property launch.

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“Throughout our long history, innovation has been a core value of our company,” stated Mike Riedmann, President of NP Dodge Residential Sales. “We are proud to be the first independent brokerage in the Omaha metro area to bring this valuable advertising service to our sellers.”

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NP Dodge agents gathered today for the company’s annual MarTech conference where Adwerx team members described how the program works and how agents can use Adwerx’s powerful digital marketing tools to deliver results for their clients.

“NP Dodge is an icon in our industry. We are excited to welcome the brokerage to the Adwerx Enterprise Automated Listing Advertising Program,” added Jed Carlson, CEO of Adwerx. “Our program gives sellers peace of mind and frees up agents to focus on providing a high level of customer care.”