The rebranding will reflect its mission to help founders reduce risk of business failure

After achieving its recent product development milestones, the affordable startup intelligence company redesigned its name as roiquant (pronounced as roi-kwant) to better position its brand in helping founders build strong competitive business and generate higher return on investment.

・Why it matters: Most business intelligence solutions are highly priced because they are primarily developed for corporations solving enterprise problems.

Marketing Technology News: NTT DATA Research Reveals Executives are Challenged with How to Leverage Technology to Respond to…

・”In other words, built for the “big boys with big price tags”. So in order to help smaller companies (the “small boys”) build competitive businesses returning high ROI, I envisioned an affordable business intelligence solution built with intelligent quant systems to empower startup founders”, says roiquant co-founder and CEO Paul Lee.

・”This is why our new brand name roiquant, a combination of two words “ROI and quant”, is derived to best align with our value proposition.”

Got an intuitive business idea? We help reduce risk of business failure.

・What’s new: In its recent product launches, the company released a proprietary pitch deck analytics in beta mode, which leverages text AI technologies to analyze the commercial viability and fundability of a business.

・How you benefit: Customers can learn to create, distribute, and capture value for their target audience in a structured and tangible approach while building their fundraising pitch deck, such as easily get real-time analysis and feedback to improve value creation in their business, or innovate through business model reconfiguration to offer greater competitive advantages, and so on.

Fundraising? Our pitch deck analytics perform evidence-driven assessment.

・What’s next: The company also recently announced that it is planning its first virtual preseed startup competition, powered by its roiquant solutions.

・”With our equity-free prize money, we aim to groom world-class founders by turning their ambitious dreams into impactful realities that make the world a better place, and attract real potential preseed or seed investment from our partnering investors”, says Lee.

・More information will be shared in the coming months.

Marketing Technology News: Newly Unveiled Qassim Science Center Hosts Its First Event Series, the Robotic and Artificial…