Sendoso teams up with San Francisco Fire Department and Jeffrey’s Toys to help Dreamforce attendees send more than 600 gifts to kids in need.

Sendoso, the leader in delivering branded, B2B experiences through gifting, announced it is taking over Jeffrey’s Toys, the oldest toy store in San Francisco, from September 20-22 to help deliver toys to children in need during Dreamforce 2022. In partnership with the San Francisco Fire Department through the SF Firefighters Toy Program, Sendoso is purchasing more than $13,000 in toys during the three-day event and inviting all Dreamforce attendees to help wrap more than 600 gifts for the organization.

“Sendoso delivers connections between brands and customers. As a company founded in the Bay Area, we wanted to find a way to connect the Dreamforce audience with the community—to give something back to the city that has given us so much”

Dreamforce is celebrating its 20th anniversary by bringing more than 30,000 attendees to the world’s largest software conference in San Francisco, where Sendoso was founded. During the event, the Sendoso team will be hosting attendees at Jeffrey’s Toys, where they can learn about the sending platform, how it can empower their business, and gift wrap one of the pre-purchased toys. On the final day of Dreamforce, the San Francisco Fire Department will pick up and transport the 600+ toys for distribution.

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“Sendoso delivers connections between brands and customers. As a company founded in the Bay Area, we wanted to find a way to connect the Dreamforce audience with the community—to give something back to the city that has given us so much,” said Kris Rudeegraap, CEO of Sendoso.

Throughout the three-day event at Jeffrey’s Toys, life-sized toys and iconic characters will be walking the streets of San Francisco passing out invitations and special surprises during the conference, including a chance to win $1,000.

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