Lexalytics, the leader in “words-first” machine learning and artificial intelligence, announced it has expanded options for customers working in the European Union. Enterprise companies using Lexalytics’ cloud-based Semantria API, Semantria for Excel, and Semantria Storage and Visualization products can now easily choose to process their data in Australia, the European Union or the United States. In addition, Lexalytics has added Romanian to the list of languages it can analyze natively. Lexalytics now supports an industry-leading 25 languages.

“Lexalytics is committed to its customers with European operations, and we’re constantly working to make our products easier to use and more effective for them,” said Jeff Catlin, CEO of Lexalytics. “These new enhancements improve both compliance options related to GDPR, and expand the insights brands can gain from a vibrant member of the EU.”

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With the recent implementation of the General Data Protection Regulation (GDPR) in Europe, companies that operate in the region are looking for quicker and easier ways to ensure compliance with the law. The region selection capability now available gives these companies a one-click option to choose where they have their text data processed, improving transparency.

Lexalytics is further helping its customers that operate in Europe by adding Romanian to its native language support. Now, global brands can gain insights into conversations that the more than 20 million speakers of Romanian are having about their products and services.

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