Purchasing Behavior

Six in 10 Shoppers Agree Self-Checkout Solutions Provide an Improved Customer Experience Zebra Technologies Corporation , an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, revealed the results of its 12th annual Global Shopper Study, the industry’s only market tracker that analyzes the attitudinal behavior of shoppers, retail associates and retail executives and examines the retail and technology trends impacting shoppers’ purchasing behavior.…

Successful brands are relying on strong collaboration between Marketing and Operations. At least that’s what I learned from working with highly successful and rapidly growing brands like Brooklinen, THINX, Peak Design, and Oiselle. I work closely with our customers to understand their day-to-day workflows and objectives. We regularly conduct customer feedback interviews and consult our users on what to build next to help them achieve their goals. Through this practice, it’s becoming more clear that across verticals…