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Lucidity Releases Yellow Paper Detailing Scalable Blockchain Implementation for Programmatic Advertising

Technical Paper Provides Deep Dive into Sidechain Scalability for Decentralized Advertising Analytics Lucidity announced the public release of its yellow paper describing its specific implementation of a trustless sidechain scaling solution. Lucidity, headquartered in Los Angeles, is a blockchain company focused on transparency and trust in digital advertising. The technical paper, authored by Miguel Morales, CTO of Lucidity, and Alexander Voloshko, Protocol Engineer at Lucidity, is a companion to Lucidity's white paper…