ChannelNet Integrates with Jack Henry’s Digital Ecosystem to Create Data-driven Personal Experiences

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In an ever-growing competitive financial market, leveraging Jack Henry’s API has enabled ChannelNet to directly integrate a SaaS personal engagement platform.

ChannelNet, a SaaS personal engagement platform announced today that its OneClick Financial is now accessible through the Jack HenryTM digital banking platform.

ChannelNet leveraged the Banno Digital ToolkitTM, the same set of APIs the Banno Digital PlatformTM is built on, to embed its OneClick technology into the digital experiences offered by community and regional financial institutions.

Access to Jack Henry’s API, design, and authenticated frameworks has enabled ChannelNet to directly integrate into the digital banking platform to provide a seamless banking experience. This integration contributes to Jack Henry’s growing ecosystem of over 850 fintechs, providing approximately 8,000 financial institutions with relevant financial products and services for their accountholders.

ChannelNet’s patented data-driven digital engagement platform OneClick Financial generates a personal experience for each individual accountholder, providing relevant content and functionality designed to create an ongoing digital dialog during their financial relationship.

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OneClick Financial consumes data daily from the financial institution’s core system along with third-party data providers. The content and functionality are curated from across the financial institution’s various channels, including brand website, social media, blogs, events, offers, video as appropriate.

The content is stored in components that are assembled and displayed dynamically to each accountholder, based upon the financial institution’s rules, criteria, and desired cadence. OneClick puts tools like calculators, appointment schedulers, surveys, educational materials, rates, credit application and helpful articles at the accountholder’s fingertips along with relevant offers designed for them.

OneClick provides a 360-degree view of each accountholder and reports their interactions and behaviors. These are then scored and provided as enriched leads to the financial institution. Each lead is tracked by individual accountholder, and an ROI is generated based on the accountholder’s product or service adoption over 30, 60, 90 days. Robust analytics are available to the financial institution daily and monthly at an aggregated and individual accountholder level.

“ChannelNet is thrilled to provide Jack Henry bank and credit union customers with a 360-degree view of their accountholder’s needs and life events digitally. By consuming core data, combining it with third party data and delivering a personal experience in Banno brand websites, mobile and online banking platforms,” According to Paula Tompkins, CEO & Founder of ChannelNet.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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