Through the new partnership, Cvent aims to amplify and expand the impact of WINiT, which focuses on driving positive change for the career mobility of women in travel-related industries

Cvent , a market-leading meetings, events and hospitality technology provider, announced its year-long sponsorship of WINiT by GBTA. The announcement expands on Cvent’s current GBTA partnership through which Cvent technology is leveraged for all GBTA events, and additional support and resources are provided for the GBTA Academy course, “The Fundamentals of Strategic Meetings Management” and GBTA’s Sustainability Leadership Council.

“We’re extremely proud to support WINiT by GBTA and to further their mission to inspire and empower women across the travel industry”

“We’re extremely proud to support WINiT by GBTA and to further their mission to inspire and empower women across the travel industry,” said Cvent SVP & Chief Marketing Officer, Patrick Smith. “At Cvent, we recognize the critical importance of career development, education, and networking opportunities, and the powerful role events can play in engaging and inspiring both experienced and rising industry leaders alike. We look forward to partnering with GBTA and the WINiT team to amplify and support the growth of this program.”

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“As a global leader in the meetings, hospitality, and corporate travel space, I’m thrilled to announce Cvent’s support and official sponsorship of WINiT,” said President of the Allied Leadership Council for GBTA & Strategic Advisor to WINiT, Dorothy Dowling. “As a long-time industry professional, I know first-hand the positive impact Cvent has made across the industry through their technology; and I’m proud to work alongside them to positively impact and ignite the careers and lives of women in travel-related industries.”

Through the sponsorship, a Cvent representative will sit on the WINiT Strategic Advisory Board, and the Company will partner with WINiT stakeholders to deliver various marketing materials to support the education and career development of the WINiT audience. Cvent technology will also be leveraged for all WINiT events throughout the year.

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