NIMBL, Techedge Group and Openbravo Sign a Strategic Collaboration Agreement for the Retail Sector

PRNewswire

July 5, 2019

This Alliance Represents a Great Value for Retail Companies in the Retail Sector in That It Will Expand the Range of Services and Solutions Available

NIMBL, Techedge Group, a global leader and provider in Consulting, Solution Development and Digital Transformation, and Openbravo, a global omnichannel platform vendor for agile and innovative retailing, have announced the signing of a global and strategic collaboration agreement whereby they will offer retailers a joint offering of omnichannel, mobile and cloud services and solutions.

With this new alliance, retailers will be able to benefit from the extensive experience of both companies in the sector, accessing a broad portfolio of services and solutions that benefit from the integration of Openbravo’s omnichannel platform with SAP Retail solutions via existing Openbravo-SAP connectors.

Marketing Technology News: Chris Torres Writes First Ever Marketing Advice Book for the Tours and Activities Industry

When combined with SAP Retail solutions, Openbravo’s key features such as a web and mobile point-of-sale to assist customers anywhere in the store, mobile payments or self-paid terminals for faster checkout, and an integrated engine for omnichannel order management, will allow retailers to offer customers an improved shopping experience while gaining greater control over their operations. All built on a highly flexible architecture that simplifies the adoption process and that through the use of technologies such as mobility or the cloud provide retailers with a greater degree of agility and innovation capacity.

Marketing Technology News: LivePerson Wins 2019 Artificial Intelligence Breakthrough Award

“We were looking for the right partner to address our retail customers with a unique proposition. After evaluating many alternatives, we see in Openbravo the ideal platform, equipped with a wide functional coverage for today’s omnichannel retail and a level of flexibility far superior to other solutions in the market. This, together with our extensive experience in SAP solutions, to which Openbravo already has connectors, confirms the high combined value that we can bring to the market,” said Javier Rodríguez, Industry Lead at NIMBL.

“We are very pleased with this new strategic agreement. Our global presence, customer profile and the characteristics of our omnichannel platform allow us to uniquely position ourselves to work together with a partner at the level of NIMBL. We believe that leading market retailers can benefit greatly from this alliance,” said Francesc Comas, COO of Openbravo.

Marketing Technology News: Taptica International Rebrand Reflects Video Advertising Leadership

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.