Industry Leader Marsha Bailey to Oversee Global Initiative

Sharpen Technologies, developers of the agent-first omnichannel cloud contact center platform, today announced the launch of its Consultant Liaison Program. The new initiative is designed to educate independent consultants on Sharpen’s scalable and secure platform which allows users to seamlessly transition between calls, texts, web chats, emails, social media, video and more, all in real time and all within a single interaction. Marsha Bailey, an industry veteran with more than two decades of experience in the field, joins Sharpen as a director to develop and manage the program.

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“As we continue to expand our reach in the market, an increasing number of industry consultants have inquired about Sharpen, wanting to learn more about our unique agent-first approach,” said Chief Revenue Officer Ty Baldwin. “We’re very fortunate to attract someone like Marsha, a trusted source with deep relationships, to really grow this program.”

The Consultant Liaison Program will work closely with participants to identify their clients’ needs and advise them on how Sharpen can best meet them. Registered consultants will have access to product roadmaps, news on trends and best practices, whitepapers, RFP templates and webinars. Private briefings, quarterly newsletters and free education offerings will also be available.

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“My job, first and foremost, is to help consultants mitigate risks and get the greatest return on investment for their clients,” says Marsha. “I am confident that Sharpen, with its ease of use, real-time metrics to measure efficiency and effectiveness and dedicated support model, will be a great fit for many of their clients.”

Marsha joins Sharpen from Genesys and Interactive Intelligence (ININ) where she spent 22 years, among other responsibilities, building a successful independent consultant relations practice from a handful of participants to more than 2,500 worldwide. For the past 15 years she has been a member of the Vendor Advisory Council’s Society of Communications and Technology Consultants, serving as its president since 2017. While at ININ, she was twice named Marketing Person of the Year.

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