Iveda® , the global leader in AI video surveillance and smart city solutions, announced the next milestone in its 2025 innovation roadmap: Natural Language Enhancement for IvedaAI™, the company’s flagship AI video analytics platform. This breakthrough feature makes advanced video intelligence as simple as asking a question in everyday language——eliminating technical barriers and giving organizations intuitive control over their video data.

With natural language search capabilities, users can describe what they are looking for in plain English—unlocking a wide range of new use cases. From forensic applications like finding unique subject features (“a person wearing a bandana” or “camouflage pants”) to day-to-day operational alerts (“person with food or drink” entering a restricted area), IvedaAI enables customers to detect, track, and act on scenarios that go far beyond pre-trained object models.

Marketing Technology News: MarTech Interview with Miguel Lopes, CPO @ TrafficGuard

“From day one, our vision for IvedaAI has been to make artificial intelligence feel effortless,” said David Ly, CEO of Iveda. “Natural Language Enhancement is the next step in that journey—putting the power of AI into the hands of every operator, city, and enterprise. This is not just an upgrade; it’s a transformation in how the world will use video analytics to improve daily operations, safety, and profitability.

The rollout of IvedaAI’s Natural Language Enhancement is already generating significant commercial traction worldwide. Iveda recently secured a strategic engagement with an undisclosed East Asian client in the global construction industry, projected to generate $1 million in additional revenue by year’s end.

Marketing Technology News: What If Your Martech Stack Could Manage Itself?

This client is leveraging IvedaAI’s forensic-style search—powered by proprietary large language and vision models—to oversee safety and operations across massive, multi-site projects globally . For example, supervisors can now receive real-time alerts for “a worker without a helmet entering a restricted zone” or instantly search for “a forklift idling near scaffolding” to pinpoint risks across entire camera networks.

“Seeing an industry as traditional as construction now embracing AI represents a significant milestone,” added Ly. “Our technology is no longer just about surveillance—it’s about enabling industries to work smarter, safer, and more efficiently. This demonstrates the true impact of IvedaAI.”

This announcement follows earlier milestones in Iveda’s 2025 roadmap, including the launch of automated camera discovery and scene configuration in April. Combined with Natural Language Enhancement, these advancements reflect Iveda’s continued momentum in delivering technologies that simplify large-scale deployments while unlocking new markets and revenue opportunities.

According to IDC, global spending on AI—including large language models—is forecast to surpass $630 billion by 2028, with enterprises accelerating adoption to gain operational efficiency and competitive advantage. While many competitors in the industry are only beginning to explore the power of LLMs, Iveda has been preparing for this future for years—embedding fine-tuned models into its platform to keep customers ahead of the curve with solutions that are both innovative and immediately impactful.