Vivantio, a leading provider of customer service optimization software and solutions, has launched a new report, “Leveraging Breakthrough Service to Transform Your B2B Enterprise.” The report identifies the distinct benefits of centralizing customer service and offers B2B business owners a detailed process for implementing it at their organization, inclusive of proven strategies for overcoming common challenges.

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“The reality is every business is a ‘service business’ today and it’s time that B2B organizations’ strategies reflect that,” said chief executive officer Greg Rich. “Even traditional companies in industries like healthcare and energy/utilities are rapidly acknowledging their roles in ‘co-creating value’ with their customers. Business leaders seeking a competitive advantage will need to align their organizations so that customer service plays a central role in all their business activities. This report details how they can go about it effectively and efficiently.”

Businesses in today’s remote world need to meet the needs of their customers’ elevated expectations. This is especially true for B2B companies that maintain a complex web of inter-woven, dynamic and long-term relationships between suppliers, vendors, contractors, internal teams, and their customers—and often their customers’ customers.

For any B2B business, Service Optimization is the key to achieving business success. Service optimization is the ability to glean coherent insight and achieve the most efficient use of processes and information—across all disciplines and teams—to provide real business efficiency and optimal service delivery. For nearly 20 years, Vivantio has been pioneering Service Optimization and this report showcases how to apply it to the latest evolution of business service.

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