Mobile Posse Appoints Noted Software Development Leader Steve Drill as CTO to Transform and Inspire the Engineering Team

Mobile Posse, the leading platform for creating frictionless content experiences on smartphones, announced the expansion of its Arlington headquarters at One Ballston Plaza to a new 18,000 square foot space, which is triple the size of its former office. Mobile Posse also announced the appointment of Steve Drill as Chief Technology Officer. The move comes on the heels of Mobile Posse’s announcement that it recorded revenue growth of over 60 percent for the third year in a row while doubling advertising reach in the past year to 25 million users per month and delivering three billion frictionless content experiences per month.

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Currently, Mobile Posse provides a platform for creating frictionless content experiences on smartphones. Their First Feed™ Discovery Platform is designed to understand the mobile journey and intelligently intersect it with interesting content.

Jon Jackson, Founder and CEO, Mobile Posse, said, “One Ballston Plaza and the surrounding area have provided a great home for Mobile Posse, and we wanted to grow and invest in this community as we continue to expand our business and employee base.”

Jon added, “We expect 40 percent employee growth in the year ahead. We are thrilled to welcome Steve to the team – he is an expert in building, transforming and inspiring the highest-performing engineering teams, and will help Mobile Posse get to the next level.”

Steve Drill brings more than three decades of engineering experience to Mobile Posse’s growing team. He started as a self-taught software developer at Johns Hopkins University before becoming an acclaimed engineering leader. Most recently, Steve served as VP of Engineering at Resonate and Principal Engineering Manager at Microsoft.

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The newly expanded headquarters feature an open floor plan, providing employees with a flexible environment that allows them to select and choose how they want to work depending on the day, mood or task. The expanded space will support plans to hire across the product, engineering, data science and quality assurance teams.

“Mobile Posse eliminates the unnecessary friction that hinders mobile users, who are looking to find and enjoy content on their smartphones,” said Steve Drill.

Steve added, “As wireless carriers look to take back revenue from giants like Facebook and Google, Mobile Posse’s cutting-edge solutions not only provide more significant revenue opportunities but also better understand consumers’ content consumption as they move along the mobile journey. I look forward to being part of a company that constantly pushes the industry forward.”

Through three solutions – firstLook, firstPlace, and firstPage – carriers and OEMS are empowered to reinvent and monetize the smartphone experience for their subscribers. By eliminating swipes, taps, waits and other “friction” that slows down the user, First Feed™ serves premium content when the user unlocks their phone, opens a mobile browser, or swipes to the right.

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