Aarki, a leading AI-enabled mobile marketing platform, announced that for the second year in a row, it has been added to AdExchanger’s 2021 Programmatic Power Players list, the digital marketing industry’s first searchable guide to the best agencies, tech providers, and partners in the business.

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“It is a great honor for us to receive such recognition,” said Levon Budagyan, CEO and co-founder of Aarki. “We owe this continued success to our multicultural teams who strive to innovate every step of the way. This recognition empowers us to continue to drive innovation in mobile advertising, serving compelling ad creatives that deliver superior results and a higher return on investment.”

Aarki’s mission is to build the best-performing mobile app marketing ecosystem by connecting users to brands they love. The team works hand-in-hand to achieve excellence for their clients and makes sure every participant enjoys the journey.

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With its award-winning demand-side platform (DSP) for mobile marketing, Aarki helps companies grow their user base at a time when performance-based advertisers are upping their media spend. The company’s programmatic advertising platform, Aarki Encore, consists of Aarki DSP, which uses machine learning to target users, and Aarki Studio, a creative suite.

Programmatic Power Players are companies selected from the hundreds of submissions received from across the globe. AdExchanger’s editors evaluated each entry based on the strength and breadth of its offerings, its documented case studies, and client references.