Notable IPOs in MarTech that Set a New Pace for 2021

The first half of 2021 turned out to be an IPO bonanza of sorts for the MarTech industry. 2021 sported a long list of tech companies who had either gone public through an IPO, SPAC or direct listing in the first half of the year. 

Some of the top IPO listings for 2021 included: 

Affirm

IPO Date: 13th Jan, 2021

IPO Price: $49

IPO Valuation: $11.9 billion

Affirm is a powerful MarTech company making its mark into the “buy now, pay later space” with competitors such as Klarna and AfterPay. In its first venture-back IPO of the year, the company saw a rise in its stock prices up to 100 percent. 

Since the public offering was launched, the company saw ups and downs, but the overall graph shows progress. 

Marketing Technology News: Marketing Technology Highlights of The Week: Featuring Dialpad, Adobe, Verint, Lytics and more! 

Qualtrics

IPO Date: 28th Jan, 2021

IPO Price: $30 

IPO Valuation: $15 billion

This turned to be a significant IPO for a number of reasons. This wasn’t about a conventional venture-backed tech company going public, Qualtrics had already been acquired by SAP before they planned their IPO. The IPO also made a mark because it became the largest IPO for a Utah based company. 

Coupang

IPO Date: 11th March, 2021

IPO Price: $35

IPO Valuation: $60

One of Asia’s biggest e-commerce platforms Coupang went public in March, it became the largest IPO of the year according to CNBC so far. The graph dropped a little before rising again, but the Korean ecommerce’s giants stocks closed at $39.37 as of 5th August, 2021.  

UiPath

IPO Date: 21st April, 2021

IPO Price: $56

IPO Valuation: $35 billion

UiPath is a popular robotics and automation company, which went public in the first quarter of the year. Fortunately, the company’s stock prices closed 23 percent above its IPO price on the very first day of trading, they raised $1.34 billion through their IPO with a total valuation of $35 billion. 

Zip Recruiter

IPO Date: 26th May, 2021

IPO Price: $18

Total Valuation: $2.4 billion

When the US based online job search engine Zip Recruiter floated on the New York Stock Exchange in May, it showed a positive graph. The stocks jumped by 17% to $21 per share taking the valuation of the company to $2.4 billion. 

Marketing Technology News: First-Party Data: Optimization Tips for Marketers

Monday.com

IPO Date: 10th June, 2021

IPO Price: $155 

Valuation: $7.5 billion

The Israel based workplace management software Monday.com marked a rise of $22 in its share price on the first day of offering its public listing with a closing share price of $174. This put the company valuation at $7.6 billion. 

Sprinkler

IPO Start Date: 22nd June, 2021

IPO Price: $15

Total Valuation: $3.7

In the initial weeks only, Sprinkler saw a positive response after declaring its public listing. On the first day, the stock price ascended by 11% bringing the value per share to $19.08 in the first week. 

Confluent

IPO Date: 24th June, 2021

IPO Price: $36

Valuation: $9.1 billion

Confluent is a popular data streaming platform, closed its first day of trading at 25 % above its IPO price. With a positive initial arc, Confluent’s stock closed at $40.04 on 23rd July. 

SentinelOne

IPO Date: 30th June, 2021

IPO Price: $35

Valuation: $10 billion

The cybersecurity firm Sentinel One Closed its public listing debut with a rise of 21% rising its valuation to $1.2 billion. The share price ascended to $42.50 on the same day. It is observing an initial positive arc so far and has approximately raised $700 million as a private company. 

2021 was a big year not just for martech but for a host of other leading technology makers. Leaders like Braze raised a good $100 million, Informatica went public for the second time, Amplitude debuted on Nasdaq through a direct listing, among many other listing announcements through the year. It will be interesting to see how the market expands in 2022.

Marketing Technology News: Inspiring Stories from Successful MarTech and Tech Start-Ups

Picture of MTS Staff Writer

MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

You Might Also Like