Ada Launches on the Genesys AppFoundry

Ada Launches on the Genesys AppFoundry

Ada’s Automated Chatbot Combines with Genesys Customer Experience Platform to Enable Enterprises to Provide Incredible 24/7 Customer Service

Ada announced its leading customer service chabot is now available on the Genesys AppFoundry, a dedicated customer experience marketplace. Genesys is the global leader in omnichannel customer experience and contact center solutions that powers 25 billion of the world’s best customer experiences each year. The AppFoundry allows Genesys customers from all market segments to discover and rapidly deploy a broad range of solutions that make it easier to interact with consumers, engage employees and optimize their workforce.

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With Ada, Genesys customers can automate customer service from one easy-to-use platform deployed from a company’s website with a single line of code. By offloading phone calls, live chats and emails, Ada has helped enterprise companies – from telecom to financial institutions – reduce costs, increase productivity, and improve the overall customer experience.

“We’ve made powerful machine learning easy to deploy in a solution that saves time for both our clients and their customers,” said Mike Murchison, CEO of Ada. “We’re excited to be partnering with Genesys, who like Ada, is redefining what it means to provide meaningful customer service for the modern day consumer.”

Ada’s chatbot combines with the Genesys Customer Experience Platform to deliver true Blended AITM. By reducing the number of requests that escalate to assisted service, Ada empowers agents to focus on the more complex inquiries that deepen the customer-brand relationship. When a live agent is required, users are seamlessly escalated via Genesys Chat or Genesys Web Callback.

With full multilingual capabilities, Ada’s chatbot is also now available with Genesys PureEngageTM, an omnichannel customer engagement suite for global businesses to deliver competitively superior experiences – providing real-time contextual journeys, world-class orchestrated routing, and digital transformation at any scale.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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