CIAM leader launches a frictionless onboarding process to drive breakthrough consumer experiences for the wine-selling giant

LoginRadius, the global leader in cloud-based identity and access management solution, today announced its service implementation for the third-generation wine business giant, Zachys. The identity provider has implemented a fully managed and customizable registration feature on their website to continuously exceed their consumers’ onboarding expectations.

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Zachys was looking to accelerate their transition to a more convenient and consistent login process that didn’t sacrifice consumer experience. LoginRadius provided all the necessary identity services to simplify login and minimize any disruption to the wine seller’s day-to-day operations. Interestingly, Zachys’ monthly active users have increased by 132% since 2019.

Zachys’ team set a goal for us to make authentication more seamless while maintaining a secure solution for their large consumer base.”

— Rakesh Soni, Co-Founder and CEO of LoginRadius

“As an Identity Provider, LoginRadius shares a backbone of adaptability to echo our client’s expectations. Zachys’ team set a goal for us to make authentication more seamless while maintaining a secure solution for their large consumer base,” said Rakesh Soni, Co-Founder and CEO of LoginRadius.

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“We have been supporting Zachys’ with our proven expertise in registration, login and our rich data migration capabilities for seven years now. We look forward to many more years of result-yielding association”, he adds

Social login was another major undertaking that the CIAM provider offered for easier and faster onboarding. Zachys also leveraged LoginRadius’ custom fields and interfaces to create registration forms based on their requirement.

Zachys is a third-generation wine business with offices in New York, DC, Napa, Paris, Stockholm, London, Hong Kong, Beijing, and Shanghai. It sells the finest wines from around the world and brings curated wine experiences to its consumers.