Gainsight Taps inSided to Provide B2B Customer Success Community Platform

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insided to Deliver Integrated Community Platform to Scale Customer Product Feedback and to Support Gainsight’s SaaS Customer Success Goals

inSided, the only customer success community platform built specifically for B2B software companies, announced that it has formed a partnership with leading customer success platform Gainsight. Through this partnership, Gainsight has migrated its entire community to inSided’s platform, allowing it to better leverage the power of online communities to measurably improve customer engagement and retention rates, as well as insert the voice of users directly into its product roadmaps.

“We are thrilled about partnering with Gainsight. They are the founders and absolute thought leaders in the customer success industry,” said Robin van Lieshout, inSided founder and CEO. “It’s a great fit. inSided’s mission is to position the community as a primary enabler of customer success, and Gainsight knows that community is the key to scalable customer success.”

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inSided is the only customer success community platform that integrates user generated community content with knowledge base content and in-app support. The company’s clients include Coursera, Extreme Networks, and Sonos. inSided’s unique integration with Salesforce, which delivers metrics on user engagement, product ideation and growth, was a key factor in setting the company apart for Gainsight.

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“At Gainsight, we believe that community is key to the future of scalable customer success, and we pride ourselves in choosing vendors and technology partners that help us continue to lead the way in shaping the future of the customer success space,” said Lila Meyer, Director Product Education and Community at Gainsight. “We sought a community partner that could provide streamlined and effective workflows that fit our product team’s needs, ideation functionality that feeds into richer, more meaningful discussions, and customer insights that drive successful product adoption and management. inSided delivers on all fronts.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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