Anblicks to Host a Webinar for Discovering Customer Insights Powered By Databricks Lakehouse Platform

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Anblicks Inc., will be hosting a webinar titled, “Discover Customer Insights using CustomerAI, powered by Databricks” on 8th June 2021 at 10AM CST. The webinar will be delivered by Mr. Munwar Shariff, CTO and Ms. Geetanjali Dash, Lead Consultant from Anblicks Inc., and Afsana Afzal – Solutions Architect, Databricks.

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Databricks’ Lakehouse Platform helps organizations accelerate innovation by unifying data teams with an open, scalable platform for all of their data-driven use cases. From streaming analytics and AI to business intelligence (BI), Databricks provides a modern lakehouse architecture that unifies data engineering, data science, machine learning and analytics within a single collaborative platform.

CustomerAI, powered by Databricks, is a statistical and predictive analytics solution developed by Anblicks. It helps business leaders to understand, engage, and retain their valuable customers by enabling them to determine who are the right customers to target, what content will most influence them, and when they are most receptive to offers.

CustomerAI is built on a modern data platform that includes Talend for data integration, Databricks for data storage, analytics and machine learning, and Power BI for interactive visualizations and business intelligence.

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“Customer 360 Insights helps organizations across insurance, banking, retail, hospitality and more to personalize interactions, offer faster service, increase cross-sell revenue and retain valuable customers” says Munwar Shariff, CTO at Anblicks.

“The ability to uncover actionable insights from data has never been more important as enterprises look to adapt, innovate and better prepare for the future,” said Marc Lobree, Director, Consulting Partners at Databricks. “We’re excited to be working with Anblicks as they leverage the power of the Databricks Lakehouse Platform with CustomerAI to provide near real-time business insights for customer lifetime value.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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