New Platform Will Enhance Marketing and Amplify the Customer Experience for Global Brands

Infobip, a global communications platform for businesses, and Teckst, an enterprise platform for two-way text and mobile messaging, announced a partnership that will combine the power of Infobip’s global messaging infrastructure with Teckst’s flexible CRM integrations to facilitate two-way conversations between brands and their customers. The collaboration will simplify implementation of enterprise level two-way messaging, a particularly important feature for companies without a technical team to build their own integrations.

Teckst, which enables real-time, human-to-human communication between brands and their customers, can now take their two-way conversational platform worldwide, while leveraging Infobip’s omnichannel capabilities and expertise to help clients add new communication touchpoints across the customer journey. Customer service, marketing and sales teams around the world can now integrate the Teckst platform into CRMs like Salesforce, Zendesk, Dynamics, FreshDesk, and Oracle, interacting with customers directly in the platform without disturbing the existing agent workflow.

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“The partnership between Infobip and Teckst creates an innovative SaaS platform that allows for customer journey execution across all of the major messaging channels,” said Josh Rochlin, CEO, Teckst. “Infobip’s expertise, reputation, and sales teams give Teckst a more robust offering for marketing and customer acquisition, while also enabling a global reach for our two-way conversational enterprise-class platform.”

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The collaboration makes the most of the natural synergy between the two companies –  extending Infobip’s proposition to include two-way conversational messaging, and adding omnichannel capabilities to Teckst’s portfolio while enabling the company to achieve a truly global reach. The partnership allows the two companies to transcend marketing and acquisition and achieve customer retention within a “one-stop” shop. For example, customer care teams working in platforms like Zendesk, Freshdesk, or Help Scout can now combine the Teckst two-way messaging interface with mobile channels like SMS, WhatsApp Business, Facebook Messenger, Line, Apple Business Chat, WeChat, Telegram and KakaoTalk to create best-in-class customer service inside their existing helpdesk workflow.

“Collaborating with Teckst enables Infobip to leverage Teckst’s experience across multiple use cases, from acquisition to customer care and support,” said Silvio Kutic, CEO, Infobip. “We’re excited to be partnering to create impactful conversational customer experiences globally.”

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