Squelch Announces Availability on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

Squelch Announces Availability on Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace

Customer Support and Success Agents Receive Actionable Intelligence, at the Moment They Need It, from a Variety of Previously Unknown or Underutilized Sources, All Without Leaving Familiar UI

Squelch, Inc., provider of a customer experience optimization solution that empowers customer support and success professionals with the knowledge and resources to delight customers, announced availability of the Squelch app on Salesforce AppExchange. Customer-facing agents working within Salesforce will benefit from the integration of current, relevant information that was previously stranded in disjointed systems and is now surfaced at the very moment it can help resolve a customer’s issue.

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Today’s customer support and success agents are surrounded by more data than ever before. Unfortunately, much of this data is separated into silos, making it challenging and time-consuming to find and utilize. For example, a customer’s purchase history and record of interactions with a company are often tracked in one system, while details of that customer’s devices and applications are stored in another. Meanwhile, more ways to serve customers reside in yet another location. As its name suggests, the Squelch software cuts through this “noise.” It quickly delivers actionable intelligence to customer support and success agents, enabling them to provide an even more personalized, effective customer experience.

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“We’re continuously adding new integrations to the Squelch platform to empower a growing number of customer support and success agents to be more productive and successful,” said Jayaram Bhat, co-founder and CEO, Squelch. “What we’re announcing today means agents will never have to leave the Salesforce environment they’re comfortable working in to benefit from critical data that may reside elsewhere.”

“We are happy to welcome Squelch into the AppExchange, as they provide customers with an exciting new way to succeed in business by delivering the ultimate experience to their customer base,” said Mike Wolff, SVP, ISV Sales, Salesforce. “The exponential growth of the AppExchange underscores the enormous opportunity the entire Salesforce ecosystem has in creating cutting-edge solutions and driving customer success.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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