inRiver Expands Executive Bench and Growth Initiatives for 2019

inRiver Expands Executive Bench and Growth Initiatives for 2019

SaaS Company Continues Strong Momentum with Record Number of New Customers

inRiver, the leading provider of SaaS-based product information management (PIM) solutions, elevated veteran sales executive Jimmy Jeppsson Bäckström to chief revenue officer, and named Johan Eriksson chief financial officer, rounding out the executive team additions that included Thor Johnson, chief executive officer, Eric Waller, chief technology officer and executive vice president of product, Maria Bolmstedt, vice president of services, and Steve Gershik, chief marketing officer in 2018.

 The past year yielded tremendous growth for inRiver as the organization continued to strengthen its presence in North America and expand operations in Europe with  40% increase in new customer logos and more than 50% increase in recurring revenue.

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 New customers in retail and branded manufacturing within the fashion, construction, accessories, medical devices, food and beverage, and furniture verticals have grown the inRiver community to over 1,500 brands and 500 customers globally.

 Customer demand for a clear and consistent online and offline experience is driving digital transformation worldwide. inRiver powers these global retail and industrial brands to engage their buyers and consumers everywhere, in any language, through any medium,” said Johnson.Our experienced leadership team is focused on compressing the entire process of bringing products to market, online and offline for the very best customer experience. We have high expectations for 2019 in this exploding marketplace.”

Also Read: Change Your Marketing and Sales Success by Changing One Little Word

 Early in 2019, inRiver customers and partners can expect:

  •      New product releases to address customer syndication and contribution challenges
  •      e-learning modules to support services and training offerings
  •      Sixth annual PIMpoint Summit in Malmö, Sweden with 1,000 marketers, e-commerce and PIM experts
  •      More Unified Commerce Alliance events and engagement supporting seamless e-commerce

Recommended Read: One-Third of Americans Like, Share, or Post on Social Media More Than 10 Times Per Day

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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