A new platform delivering enhanced lead management, smart campaign optimization, and real-time performance insights

Service Direct, a digital marketing company for local service businesses, today announced the launch of its new client experience called mySD. The platform, available exclusively for Service Direct clients using their Pay Per Lead Program, offers a more robust lead management system with smart campaign optimization and real-time performance insights.

This new platform is designed to empower Service Direct’s clients with campaign clarity and leverage Service Direct’s proprietary smart advertising technology to optimize campaigns for better performance.

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“The launch of mySD speaks to our commitment to providing a more valuable and intuitive experience for our clients,” said Brian Abernethy, Co-Founder and CEO of Service Direct. “Our goal with this release was twofold. First, to make the process from call to customer as easy as possible. Second, to deliver real-time campaign optimization, which will allow us to generate more and better leads for our clients.”

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With this announcement, Service Direct invites North American home and professional service businesses to schedule a free demo of the new platform. Abernethy expects the mySD platform to draw interest from service businesses that are looking to grow and are seeking a low risk way to advertise online in the increasingly competitive local digital advertising marketplace.

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