The Mindmatrix’s Solution Selling Update Will Resolve the Classic Problem of Educating Channel Partners on One of the Most Effective Sales Techniques for Product Lines

Leading sales and channel enablement software provider, Mindmatrix’ s latest product update focuses on enhancing the platform’s solution selling capabilities. The solution selling update covers every angle of partner-based selling including solution configuration, partner sales training, and actual selling. The goal of this update is to make it easy for OEMs and vendors to educate their partners from a solution perspective and help them understand how their different products come together, as a solution, to solve a specific problem for the customer, and, at the same time, to make it easy for partners to identify the right solution for the end customers based on their business needs.

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Using an interactive WYSIWYG (What-you-see-is-what-you-get) approach, the update makes it really easy for sellers (partners) to create the best solution bundle based on the business needs of each prospect. From helping salespeople and partners to identify prospect’s pain points to assisting them in picking the right solution for their prospects, while also enabling them to have meaningful conversations with their prospects at every stage of the buyer’s journey–Mindmatrix’s solution selling module covers it all.

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“Solution selling requires the seller to look at different products—different services from middleware, hardware, and software—and bring all these different things together to solve a specific client’s problem. Mindmatrix’s solution selling update will resolve the classic problem of educating channel partners on the most effective sales techniques for product lines,” says Harbinder Khera, CEO, Mindmatrix.

Solution selling has always been one of the key areas of focus for Mindmatrix. Over 20 years ago, Mindmatrix had established SolveIT.com with a goal to show partners all the different ways in which a specific product could be applied to various solutions to enable business outcomes.

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