Linkfluence, the leading social media monitoring platform, has announced a key partnership deal with social marketing platform Spredfast. The international agreement between the two social data intelligence firms will enable marketers to capture and analyze real-time consumer data to enhance brand engagement across channels.

“Linkfluence and Spredfast share strong technological standards and performance, a deep sense of customer service and a DNA where innovation is omnipresent. We are proud to be able to offer our customers access to our technology and innovations within one of the market’s best engagement platforms,” commented Herve Simonin, CEO of Linkfluence.

The new deal allows Spredfast clients to directly activate Radarly from their existing account. Spredfast users can leverage Linkfluence’s Radarly for social media listening, performance management, community engagement and real-time conversation management to boost consumer experience.

Linkfluence has made a significant number of innovations in social media intelligence solutions, providing breakthrough performance analytics and interactive dashboards for comprehensive profiling of influencers. The click-only Social CRM by Linkfluence is a unique service for users that will enable Social Media Managers to gain in productivity and performance within a single platform.

“Our commitment to building an ecosystem of strong, global partners has never been stronger. We’re dedicated to bringing together technologies that help our customer solve their own unique challenges. This latest partnership furthers our ability to connect our customer with the people they care about the most,” said Rod Favaron, CEO of Spredfast.

Linkfluence, founded in 2006, recently raised $12 million in Series C funding. The Paris-based social media intelligence firm has so far acquired $24 million in five rounds of funding. On the other hand, Texas-based Spredfast has managed to raise $138 million in six funding rounds since its inception in 2008.