Binumi Pro Announces Financial Education Provider RedSTART As Its 2020 Charity

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Binumi Pro, the video-editing platform, has announced that its chosen charity for 2020 is the financial education provider RedSTART.

Founded in 2012, RedSTART works to put young people in control of their financial futures by teaching them the importance of good money management. RedSTART has already helped over 10,000 young people in the UK through experiential activities that teach important financial lessons for life in a fun and memorable way.

RedSTART runs educational workshops, including the Money Matters Workshop, an interactive financial education game for Primary school students which  are led by expert volunteer partners  from financial services organisations. The workshops take place either in schools or via school visits to the offices of RedSTARTs partners in the financial services sector.

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However, the closure of schools to most children in the UK and the ‘work from home’ lockdown due to the Coronavirus pandemic means that RedSTART’s school visits are no longer possible for the foreseeable future.

Binumi Pro will work with RedSTART to develop educational videos on money management that can be accessed by children and their parents online at home.

Christopher Bo Shields, Chief Creative Officer and Co-founder, Binumi Pro, said:

“It is a huge pleasure to announce that RedSTART is Binumi Pro’s charity of choice in 2020. RedSTART does a fantastic job of putting young people in control of their financial futures by teaching the importance of money management.

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“That work shouldn’t stop just because children aren’t in schools at the moment. That’s why we’re working with RedSTART to develop a virtual version of the school workshops, that kids can access from the comfort of their homes.”

Sue Halewood, CEO, RedSTART,  said:

“We are absolutely delighted to partner with the talented team at Binumi Pro. They have already been instrumental in helping us to launch Money Matters Funsize for parents to play with their children at home.

“We are very excited by the many opportunities offered by the partnership with Binumi Pro to teach many more children how to take control of their financial futures.”

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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