Infobip, a global, cloud-based communications company, and a leader in omnichannel engagement, provides mobile messaging solutions for eCommerce companies such as Daraz – a leading online marketplace that operates in 5 countries – Pakistan, Bangladesh, Nepal. Sri Lanka and Myanmar. For retailers to have effective communication with their customers, they need to ensure that relevant messages are being conveyed through communication channels that customers trust. By using Infobip's messaging solution, Daraz is able to choose…

Sparkfly, an award-winning offer management solutions company that connects marketing leaders with real-time consumer behavior, and Vibes, the mobile engagement platform for delivering personalized consumer experiences at scale, today announced the two companies have partnered to deliver a solution that will close the loop on mobile marketing attribution for brands. With this partnership, brands and retailers can now fully capture insights into what mobile campaigns drive consumers to purchase, what they purchase, and…

 Businesses can now share additional information and create two-way customer conversations on the world’s most popular messaging platform Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, today announced that brands can now use the Sinch Conversation API to share additional information, such as back-in-stock updates, product recommendations, and more with opted-in WhatsApp users in applicable regions. WhatsApp, the messaging platform used by 2 billion people worldwide, recently said…

Four new solutions help companies design web and in-app experiences that combine consumer feedback and digital analytics to acquire new customers, engage existing customers, and improve brand loyalty Qualtrics partners with Contentsquare, FullStory, Quantum Metric, and more, to provide companies with a comprehensive view of the voice of the digital customer Qualtrics, the world's No. 1 Experience Management (XM) provider and creator of the XM category, today announced new solutions to help B2B and B2C organizations…

Dialpad Inc., the industry leader in AI-powered communication and collaboration, is a 2021 TMCnet Teleworking Solutions Excellence Award winner. Presented by TMCnet, the TMCnet Teleworking Solutions Excellence Award honors available products that help ensure remote workers have access to the same communications and other corporate resources as they would in the office. Whether they are adjusting to new teleworking environments during the COVID-19 pandemic or had previously adopted technologies in response to an already…

Dotgo’s cloud solutions for RCS to be showcased in the CLOUD CITY Dotgo™, a leading cloud communications provider of RCS and business messaging solutions, will exhibit its latest products—the award-winning RichOTP®, Dotgo MaaP, and Dotgo Bot Store®—at the Mobile World Conference (MWC) 2021 in CLOUD CITY by TelcoDR in Baller Hall, Barcelona, Spain. Marketing Technology News: MarTech Interview with Daniel Rodriguez, Chief Marketing Officer at Simplr Debuting as a hybrid event between the 28th of June and 1st of July…

Channel integration enables further market penetration for growing brands through secure and reliable mobile communications Mitto, a leading provider of global omnichannel communications solutions, today announced the Mitto platform has added Viber Business, a group messaging app utilized by more than 1 billion users worldwide. With the addition of Viber Business, Mitto provides enterprises with yet another channel to increase their regional and global reach, drive meaningful conversations and connect with customers no…

What you need to know: Verizon Business announced a new strategic partnership with RingCentral, Inc., which will bring cloud-based enterprise communication solutions with integrated team messaging, video meetings, and a cloud phone system to enterprise businesses. The two companies will develop an innovative co-branded service, RingCentral with Verizon, a seamlessly integrated unified communications as a service (UCaaS) solution for enterprise businesses. The RingCentral with Verizon offer is a key component of…

Loop Insights Inc., a global leader in providing real-time data analytics through artificial intelligence to drive customer activation and engagement, is pleased to announce it has been selected by bdG Sports to provide its complete venue management and fan engagement platform to the Black Friday NCAA Basketball Duke vs. Gonzaga heavyweight bout on November 26, 2021 at T-Mobile Arena in Las Vegas. The event is expected to attract a record crowd both in attendance and on national television. In addition, Loop has also been…

Semcasting, the creators of the patented IP, email, location and device-targeting Smart Zones® technology, announced that Affinity Solutions, a global insights firm, will make their consumer purchasing and brand insights first-party data available within Semcasting’s AudienceDesigner (ADS) Branded Data Center. Marketing Technology News: Vericast Survey: How Deals Play a Role in Return to Pre-Pandemic Activities Affinity Solutions is providing actionable shopper insights reflective of consumer intentions, to businesses…

Adobe Journey Optimizer customers can seamlessly create marketing engagements across a multitude of messaging apps via a single provider, Sinch, and a single API, Conversation API Today, Sinch AB (publ), a global leader in cloud communications, announced a strategic partnership with Adobe to reimagine global marketing engagement with mobile users through one- and two-way campaigns across a broad array of chat messaging applications. The new solution was introduced at the Adobe Summit. Sinch has a long and successful…

OneSignal Inc., the leading customer messaging and engagement solution, announced it is now the first Unity Verified Solutions Partner in the messaging space. OneSignal enables Unity developers to better re-engage players using push notifications, in-app messaging, SMS, and email capabilities. Marketing Technology News: Davos Brands LLC Leverages BrandMuscle To Scale Production Of Customized Point-of-Sale Assets… OneSignal started as a Unity mobile game studio and its messaging platform was born from the needs of game…

Syniverse, the world’s most connected company, announced they are working together with Hitachi America, Ltd. to empower its digital solution with Syniverse CPaaS Concierge. Syniverse and Hitachi are collaborating to offer a real-time messaging and passenger journey optimization solution to the Capital Area Transit System (CATS), the regional transit authority for the Baton Rouge, La. metropolitan area. Marketing Technology News: Yotta Extends Infrastructure And Cloud-Hosted Workload Protection Via Partnership With…

Epsilon Top Ranked in Current Offering Category with Highest Scores Possible in 17 of 28 Criteria Epsilon® today announced it has been named a Leader in "The Forrester Wave™: Loyalty Solutions, Q2 2021" by Forrester Research, Inc. Epsilon was the top ranked company in the Current Offering category with the highest scores possible in 17 criteria including privacy practices and compliance, emotion measurement, campaign design and orchestration, personalization, and execution and innovation roadmap. Epsilon was evaluated on…

Aurora Mobile Limited, a leading mobile developer service provider in China, today announced that it has entered into a partnership agreement with leading online education company, Koolearn Technology Holding Limited (“Koolearn”) (1797.HK). Aurora Mobile will provide push notification services and smart operational analytics to help Koolearn use the latest AI-technology to empower its online education resources and provide high-quality services to millions of students. Marketing Technology News: Camunda Closes $100 Million…

Latest plug-in updates offer expanded capabilities and improved user experience Comm100, a global provider of omnichannel customer engagement solutions that connect brands with their customers, today announced major updates to its WordPress plug-in. These updates make it easier for businesses using WordPress to connect quickly and easily with their customers through Comm100’s digital customer engagement platform for free by enabling customer interactions via live chat, email, social media and mobile text messaging, in…

n a recently released report, analyst firm 451 Research S&P Global Market Intelligence warns that the privacy policy backlash recently experienced by WhatsApp is a wakeup call for businesses, highlighting the relevance that secure enterprise communications will have post-COVID-19. Nearly a year since the outbreak, organizations are shifting their focus to the long-term and have encountered new challenges, such as addressing the complexities that enabling secure remote collaboration entails. While the use of consumer…

iClick Interactive Asia Group Limited, an independent online marketing and enterprise data solutions provider in China and a member of Oracle PartnerNetwork (OPN), today announced a collaboration with Oracle, a leading integrated cloud applications and platform services provider, to launch tailored SaaS offering that will empower brands to better serve and connect with consumers in China. Marketing Technology News: Agency Revolution Releases New Capabilities And Content To Drive Revenue Growth This collaboration…

Aurora Mobile Limited, a leading mobile developer service provider in China, today announced that it has entered into a partnership agreement with SAIC-GM-Wuling to collaborate in driving digital marketing transformation across the automotive industry with a particular focus on intelligent mobility services and solutions. Marketing Technology News: How to Start Creating the Change Advertising Needs SAIC-GM-Wuling embraces the enterprise spirit of "hard work and self-reliance" and strives to provide customers with higher…

As video usage increases dramatically in remote work, go-to-market and employee engagement strategies, ZipperHQ emerges as affordable alternative for businesses to excel in digital-first world. Zyprr, Inc. announces the official launch of its newest product ZipperHQ, a video messaging software that anyone can use to create, share and analyze personalized video content over email, text message or within social channels. Marketing Technology News: Contentstack Partners With Uniform To Deliver Lightning Fast…