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Nasuni Achieves 121% Increase in Data Under Management in Media and Advertising Sector in Past Two Years
Advertising Trends

Smartly Named a Leader in Creative Advertising Technologies 2024 Analyst Report

Business Wire -
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Why Responsible AI Principles Matter for Advertisers
Audience Data

Why Responsible AI Principles Matter for Advertisers

Brett Cella -
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AI Propensity Scoring Raises the Stakes in Personalization
AI/ML

AI Propensity Scoring Raises the Stakes in Personalization

Jay Sanderson -
0
Nexxen Launches Cross-Screen Measurement in Australia
Analytics

Nexxen Launches Cross-Screen Measurement in Australia

MTS Staff Writer -
0
TMW and Alium join forces to offer next-generation market intelligence
Content Discovery

TMW and Alium join forces to offer next-generation market intelligence

MTS Staff Writer -
0
The Future of CX (Customer Experience) and Generative AI: How Generative AI Will Reshape CX?
AI/ML

The Future of CX (Customer Experience) and Generative AI: How Generative AI Will Reshape CX?

MTS Staff Writer -
0
Tenon, Built on ServiceNow, Announces $8M Series A Funding to Propel Growth and Innovation for Marketers
Marketing Attribution

Tenon, Built on ServiceNow, Announces $8M Series A Funding to Propel Growth and Innovation for Marketers

Business Wire -
0
Enhancing Digital Experiences: Top Metrics Marketers Should Look At
B2B Data

Enhancing Digital Experiences: Top Metrics Marketers Should Look At

MTS Staff Writer -
0
3 Similarities Between Dating Apps and Marketi­­ng Analytics – And How to Use them to Build Stronger Connections
Analytics

3 Similarities Between Dating Apps and Marketi­­ng Analytics – And How to Use them to Build Stronger Connections

Shane Paladin -
0
MarTech Interview with James Riess, SVP, General Manager Loyalty & Messaging @ Merkle Inc.
AI/ML

MarTech Interview with James Riess, SVP, General Manager Loyalty & Messaging @ Merkle Inc.

Paroma Sen -
0
AI and Personalized Media Outreach: Striking the Right Balance
AI/ML

AI and Personalized Media Outreach: Striking the Right Balance

Stephen Marcinuk -
0
Responsible Resourcing Agency Launches with Progressive People Leaders
B2B Data

Responsible Resourcing Agency Launches with Progressive People Leaders

MTS Staff Writer -
0
GumGum Expands Presence in Northern Europe with Appointment of New Managing Director
Advertising Trends

GumGum Expands Presence in Northern Europe with Appointment of New Managing Director

MTS Staff Writer -
0
Picnic Launches Inventory Intelligence Tool To Drive A More User-Friendly Ad-Funded Web
Advertising Trends

Picnic Launches Inventory Intelligence Tool To Drive A More User-Friendly Ad-Funded Web

MTS Staff Writer -
0
Path2Response Announces Innovative Performance-driven Direct Mail Solution to Ignite Retailer Retargeting Efforts
Content Management

Four Ways To Better Align Your Email Marketing Strategy to Sales and ROI Goals

Paroma Sen -
0
Jellyfish unveils innovative 3D DOOH for Deckers Brands’ UGG® in iconic New York City location
Advertising Trends

Jellyfish unveils innovative 3D DOOH for Deckers Brands’ UGG® in iconic New York City location

MTS Staff Writer -
0
Eagle Eye powers Pret A Manger's Loyalty Beta Trial 'Pret Perks'
AI/ML

Eagle Eye reveals exceptional year of growth with APAC expansion

MTS Staff Writer -
0
Four Fundamentals That B2B Tech Marketers Need to Keep in Mind in a Budget Conscious Market
Audience Data

Four Fundamentals That B2B Tech Marketers Need to Keep in Mind in a Budget Conscious Market

Paroma Sen -
0
Concentric AI Introduces Industry’s First Managed DSPM Equipping Organizations Requiring Managed Services with Market-Leading Data Protection
Advertising Trends

Three Common Myths Surrounding AI in Marketing – Busted!

Paroma Sen -
0
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