Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

MarTech Roundup: Latest News, Insights, Funding and Sales Force Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from AT&T (Customer Experience), ActiveCampaign (Automation), Inte Q (Email), Outreach (Sales Engagement), Incognito Software Systems (User Services).

AT&T Unveils Cloud Contact Center Platform to Deliver an Enhanced Customer Experience

In a major Cloud Automation update, technology behemoth AT&T unveiled a new AT&T Cloud Contact Center platform. AT&T Cloud Contact Center is a highly scalable cost-effective and efficient Customer Experience Management platform for Omnichannel commerce.

ActiveCampaign Launches Industry-First Marketplace, Making Automation Recipes Accessible to Businesses of Any Size

ActiveCampaign, the leader in Customer Experience Automation (CXA), today announced the launch of the ActiveCampaign Marketplace, making Customer Experience Automation more accessible to businesses than ever before. The new Marketplace builds on the successful automation recipe program, which has been leveraged to create over 300,000 unique customer experiences since its inception in 2016 and helps businesses of all sizes get the resources they need to build connections with their customers.

Inte Q Offers Email Strategy Expertise & Resources Amidst Global Pandemic

Leading data analytics and loyalty strategy agency, Inte Q, recently announced the date of their Email Strategy Webinar occurring on Thursday, May 7th at 12:00 PM CST and Tuesday, May 12th at 12:00PM CST. The webinar will be presented by Jason Sisley, President and Head of Strategy at Den Aviary, a key strategic partner with Inte Q.

Outreach Announces “Outreach Kaia,” Real-Time Knowledge AI Assistant Which Helps Customer-Facing Reps Sell Smarter and Close Deals Faster

Outreach, the number one sales engagement platform, today announced Outreach Kaia (Knowledge AI Assistant), a revolutionary real-time, voice-enabled knowledge assistant powered by artificial intelligence (AI) that makes every sales rep more effective and every customer conversation more productive. The new product was unveiled today at Outreach’s flagship event, the Unleash Virtual Summit 2020, before an audience of over 10,000 sales professionals.

Incognito Extends Digital Experience Solution with User Services Platform Support

Incognito Software Systems Inc., a leading global provider of broadband service orchestration software solutions for digital service providers, today introduced Digital Experience Solution 2.0 to enable next-generation device management and services support for the connected home. The solution features Broadband Forum standards-based User Services Platform (USP) support that brings real-time device data telemetry for greater visibility into the digital experience for subscribers, IoT devices, and smart home services. The Incognito solution provides service providers with a unified and future-proof approach to device management, encompassing current and future devices and services.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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