GDPR

Alexa Lacroix joins as Vice President to expand fast-growing EMEA South market Amplitude, Inc. , the pioneer in digital optimisation, announced continued investment in Europe with the opening of new and expanded offices in London and Paris…
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Travis Clinger, SVP Addressability and Ecosystem at LiveRamp chats about current day adtech practices and trends that B2B teams need to keep in mind when planning new campaigns: _________ Welcome to this MarTech Series chat, Travis.…
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Marketers who hoped that their jobs would go back to “normal” as the pandemic subsides are discovering that a whole new normal is emerging, and the rules of the road aren’t quite settled. As per usual, the consumer is largely the driving…
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After Google publicly announced its decision to “remove support for third-party cookies” in 2020, cookies, the extent to which internet activity can be tracked, and calls for regulations rose to dominate headlines. Spotlighted, after…
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The partnership will offer cookie-free predictive audiences through data-enriched PMPs to drive targeting and performance for programmatic campaigns. Audigent, the leading data activation, curation and identity platform is announcing the…
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With Secure, OwnBackup addresses the growing demand to include security as part of a comprehensive data protection strategy OwnBackup, the leading SaaS data protection platform, announced the launch of a new SaaS Security Posture…
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Robin Andruss Brings Global Privacy and Data Protection Experience from Yahoo, Google and Trustarc to New Role Skyflow announced that Robin Andruss, formerly Twilio’s Data Protection Officer and Director, Global Privacy Governance, has…
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Mandatly Inc. announces the launch of Forever Free Edition of its Privacy Management Software Solution to help companies meet and demonstrate privacy compliance for GDPR, CCPA, LGPD and other global privacy laws. It is becoming…
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Companies can now easily and cost-effectively comply with GDPR and CCPA with CYTRIO’s fast, time-to-value data privacy rights management automation solution CYTRIO, a data privacy compliance company, has added support for the European…
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John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual AI specialist Illuma Technology as a shareholder and active investor. Snyder built Grapeshot from a start-up in Cambridge, UK, in…
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PropellerAds, an advertising network, announces it has successfully passed an annual surveillance audit and prolonged its ISO/IEC 27001 certification for information security management. Importance of the ISO/IEC 27001 The ISO/IEC…
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Karlsgate technology enables a decentralized data connectivity network that exchanges insights without requiring trust to match data. Karlsgate, a fast-growing startup developing a federated approach to data enrichment, today announced…
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Consumers don't want your traditional marketing anymore. And why should they? In a world where communication centers around messaging friends and colleagues, commenting, DMing, and other direct means of connection, why would they…
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Visitor Analytics conducted a survey of 300+ marketers to hear their views on GDPR, with concerns around legacy software, sourcing new tech, and knowledge gaps. Visitor Analytics, a privacy-first web analytics company, has conducted a…
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China’s new data privacy law, the Personal Information Protection Law (PIPL), went into effect on November 1. Penalties for noncompliance are steep: fines of more than $7 million or up to 5% of a company’s revenue, the loss of business…
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Primis, the leading Video Discovery platform for global publishers and founders of Sellers.guide (a part of Universal McCann and Interpublic Group) unveiled its latest inventory packaging solution - Power Verticals. With this new product,…
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Built upon the NIST privacy framework to help organizations manage all security and privacy trust obligations in a single platform. Kintent, the developer of an automated Trust Management Platform, announces that it has enhanced its…
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Odaseva announces their Enterprise Privacy Solution for Salesforce to solve compliance challenges for the world’s largest companies Odaseva, the leading enterprise data platform for Salesforce, announced today that their comprehensive,…
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In today's digital age, it's more important than ever to protect your data. Data privacy is a hot topic, and for good reason! On January 28th, we celebrate Data Privacy Day in honor of the passage of the Data Protection Act in 1984. This…
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2021 was a wild ride for the ad tech world. Brands still reeling from the early days of the pandemic adapted their strategies to capitalize on the massive influx of online shoppers and social media-scrollers. Meanwhile, the far-off year…
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