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Showpad Introduces Unified Sales Enablement Platform, Combining Sales Content Delivery with Training and Coaching in a Single User…

All-In-One Platform Will Help Turn Mid Performers into Top Sales Reps Global sales enablement leader Showpad launched the Showpad Sales Enablement Platform, which unifies sales content, training and coaching into a single, powerful platform designed for the modern seller. With the launch of this platform, Showpad combines interactive selling experiences with industry-leading sales training and coaching to empower the modern seller to engage with buyers as a trusted advisor and improve sales effectiveness. Through its…

High Growth Sales Enablement Showpad Opens London Office with 15 Staff

Stuart Small Appointed UK Managing Director of Showpad Showpad, the industry's first sales enablement platform combining sales content, readiness, and buyer engagement solutions, has opened its first UK office in London reflecting both the opportunity and Showpad's commitment to investing in the UK market. Stuart Small joins as Managing Director leading a team of 15 staff members (11 of whom joined this year) working from new offices in Moorgate. Founded in Belgium in 2011, Showpad is a true innovator in the sales…

Fireside Chat with Bill Walker

Bill Walker talks about his role in The Unison Home Ownership Investors, and their sales and marketing approaches. Know My Team Tell us about your role at Unison Home Ownership Investors and how you got here. As the Chief Revenue Officer at Unison Home Ownership Investors, I am responsible for cultivating and building out new and existing marketing channels and supporting the onboarding and servicing of new clients. Prior to joining Unison, I was Vice President of Customer Experience at Prosper Marketplace where I…

Seismic Helps Drive Content Adoption to Align Marketing and Sales

Elekta Saw Sales Content Adoption Rise 350 Percent After Implementing the Leading Sales and Marketing Enablement Solution This week, Seismic announced that their leading marketing and sales enablement solution has helped increase adoption of sales content by 350 percent at Elekta. Elekta is a leading innovator of equipment and software used to improve, prolong and save the lives of people with cancer and brain disorders. After Seismic helped break down silos between multiple sales and marketing departments across the…

Interview with Alli McKee, CEO and Founder, Stick.ai

"The rise of AI-powered products forces us to double down on the human skills: communication, relationship building, storytelling. It enables us up to be more creative, as a whole." Tell us about your role and how you got here? What galvanized you to start Stick.ai? Communication is the world’s single biggest challenge today. We know visual communication is more effective, and yet we can’t do it because the vast majority of us aren’t designers. Our appetite to consume visual content has skyrocketed, yet our ability to…

Brainshark Unveils Sales Training Enhancements to Strengthen Learning Paths

Updates Enable Salespeople to Easily Monitor Their Learning Paths While Coaching Features Provide More Flexibility for Managers Brainshark, Inc., a leading provider of SaaS-based sales enablement and readiness solutions, has unveiled new product capabilities and enhancements, designed to strengthen and streamline sales learning. Chief improvements include a new progress tracker for formal training that enables sales reps to easily monitor their learning paths. Read More: How Contextual Blocking Tactics Can Ensure Brand…

Seismic/Demand Metric Report: Effective Sales Asset Management Generates Significant Revenue Gains

Study Finds That Centralized Content Distribution, Visibility into Content Usage, and Effectiveness Metrics Among Primary Drivers of Improved Sales Content ROI What is the result of effectively equipping sellers with the content they need in buyer interactions? An approximate 20 percent increase in revenue, according to a study released by Seismic and Demand Metric. In a survey of more than 300 North American marketing and sales leaders, over half of participants estimated a revenue increase of 20 percent or more if…