Threekit Launches Salesforce CPQ Connector to Deliver Amazing 3D and AR Customer Experiences

Salesforce CPQ Users Can Now Visualize Products in 3D and AR During the Quoting Process to Drive More Confidence, Faster Sales Velocity, in eCommerce Experiences.

Threekit, a platform that lets buyers configure and customize their products in 3D, augmented reality (AR), and via Virtual Photographer, is thrilled to announce that its Salesforce Configure-Price-Quote (CPQ) Connector is now live in the Salesforce Appexchange.

Threekit’s next-generation 3D and AR solution help brands on Salesforce CPQ accelerate deals, differentiate their brand, and be more operationally efficient. In a world where 80% of B2B buyers say the most important reason for buying is visual – it’s critical to create an incredible visual customer experience and Threekit inside of Salesforce allows brands to achieve this goal.

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The Threekit Salesforce CPQ connector gives sales, channel partners, and prospects the ability to:

• Experience every one of your configurable products in 3D and AR

• Add features, colors, and more in real-time – and have those configurations passed to the Salesforce CPQ line items

• Select the correct components based on the configurations selected by the user

• Have pricing be adjusted in real-time based on the visual configuration

• Allow for support of multi-level configurations

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 “The world of Configure Price Quote (CPQ) has been near and dear to our heart for over 20 years,” said Matt Gorniak, Threekit’s CEO. “Many of my teammates – myself included – have spent most of our careers building businesses that make this process easy. We built Threekit to allow brands to create a more seamless, beautiful product discovery and buying process and our integration Salesforce CPQ is the next version of that.”

The Threekit leadership team has extensive experience working in the CPQ realm. In 2013, BigMachines, a CPQ platform started by Gorniak and additional members of Threekit’s senior leadership, was acquired by Oracle, and is currently Oracle CPQ Cloud. In 2015, Salesforce acquired Steelbrick, the team’s next CPQ business, and it is currently Salesforce CPQ & Billing.