Author

Barry Nolan

Barry Nolan is the CMO of Swrve. Swrve helps brands win more moments of customer engagement with multi-channel marketing automation software that delivers microtargeted messages in relevant moments across mobile, web, and TV apps. The company has a worldwide enterprise customer base. Swrve's technology has been deployed in more than 3.5 billion apps to date.

Guest Authors

3 Ways to Reduce Shopping Cart Abandonment

Barry Nolan Nov 23, 2018

Each year, more and more retail sales are completed online. Despite this fact, the overwhelming majority of shoppers still make their final purchase in physical stores. This juxtaposition is a reminder that shoppers regularly mix and match…
Read More...