Bobby McFarland, Author at MarTech Series

Home Authors Posts by Bobby McFarland

1 POSTS 0 COMMENTS

https://web.crossinstall.com/

Bobby McFarland is the Co-founder and President of CrossInstall, a programmatic mobile advertising company. Founded in 2012 by several advertising and gaming executives, CrossInstall is a bootstrapped company created to support mobile user acquisition on both the iOS and Android platforms through programmatic bidding.

Guest Authors

3 App Marketing Trends That Will Shape 2018

January 25, 2018

About Us

MarTech Series covers marketing technology news, editorial insights and digital marketing trends from around the globe. Updates on modern marketing tech adoption, martech interviews, tech articles and events.

Quick Links

Visit Our Other Sites

Interested in our Customized Editorial Services?

Please fill your details and we'll get in touch with you!

Brought to you by

To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.

Bobby McFarland

3 App Marketing Trends That Will Shape 2018

Popular Posts

Intuit Mailchimp Announces New Product Enhancements and Refreshed Popup Forms, A Smarter Solution for Lead Generation and Business Growth

Creative Teams are Overcommitted, Understaffed, and Burned Out — But There’s Hope for Change, Says Superside Report

AKOOL Unveils Enhanced Streaming Avatars with Seamless LLM Integration to Revolutionize Human-Machine Interactions

Musubi Secures $5 Million in Seed Funding

Hyland Content Innovation Cloud Redefines Connected Care and Interoperability at HIMSS 2025

Taboola Expands Beyond Native Ads with Realize, New Technology Platform Allows Taboola to Serve the Entire Performance Advertising Market, Delivering Outcomes at Scale Beyond Search and Social; Customers Include Babbel, eToro and More

DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization Solutions

Mundial Media Unveils Cadmus 2.0: A Breakthrough in AI-Powered Contextual Advertising for Multicultural Audiences

From Cost Center to Revenue Driver: Unlocking the Value of Customer Experience

Wondershare Filmora Adds Support for the latest NVIDIA GeForce RTX 50 Series GPUs features, Powering Professional-Grade Video Editing

Enabling AI Transformation: TNL Mediagene’s Ad2 AI Agent Debuts in March to Revolutionize Smart Advertising Decisions

MarTech Interview with Tejas Manohar, Co-CEO @ Hightouch

Less Coding, More Fraud Prevention Anura Launches SDKs to Make Fraud Detection Easier

Base Acquires Laudable to Power the Future of Customer-Led Growth with AI

Stripo’s AI Assistant is Changing How Marketers Build Emails

Waanee AI Revolutionizes Customer Experience with Its Agentic AI Platform

XGEN AI Adds Seasoned E-Commerce Executive Amidst Explosive Growth

Jotform Announces AI Agents to Transform Customer Service

Amplitude Appoints Zuora Founder and CEO Tien Tzuo to Board of Directors

Botify Unveils Agentic Workflows, Ushering Next Chapter for AI-Powered Search

Braze Global Customer Engagement Review Reveals Key Trends for 2025 to Help Brands Build Stronger Customer Connections

Pega Launches Customer Engagement Blueprint to Optimize AI-Powered Personalization

Adobe Photoshop Brings World’s Leading Image and Design App to Mobile to Empower Next Generation of Creators

Follow Us

About Us

Quick Links

Visit Our Other Sites

Follow Us

Interested in our Customized Editorial Services?