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Debbie Qaqish

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Debbie Qaqish is The Queen of Revenue Marketing,™ a term she coined in 2011. As Principal Partner and Chief Strategy Officer of The Pedowitz Group, Debbie manages global client relationships and leads the firm’s thought leadership initiatives. She has been helping B2B companies drive revenue growth for over 35 years.
How to Create a Winning Marketing Operations Playbook in 3 Steps
Columnists

How to Create a Winning Marketing Operations Playbook in 3 Steps

Debbie Qaqish -
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Modern Sales Team
Columnists

Breaking Tradition: Re-defining the Modern Sales Team

Debbie Qaqish -
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Should Marketing Ops Be Centralized, Field-Based or Distributed?
Columnists

Should Marketing Ops Be Centralized, Field-Based or Distributed?

Debbie Qaqish -
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Marketing Operations Lead Customer Journey
B2B Data

Is Your Marketing Operations Team Leading the Customer Journey?

Debbie Qaqish -
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How to Stop Your MO Group from Regressing
Columnists

How to Stop Your MO Group from Regressing

Debbie Qaqish -
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Revenue Analyst Marketing Operations
Columnists

Rise of the Revenue Analyst in Marketing Operations

Debbie Qaqish -
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Data nista Customer Journey
Columnists

The Role of the Datanista on the Customer Journey: How to Harness Psychic Prowess for Competitive Advantage

Debbie Qaqish -
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Guest-Post-WrongBuyMartech
Columnists

The Wrong Way to Buy MarTech

Debbie Qaqish -
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CoreIngredientsMktgOps-Guest-post
Columnists

Core Organizational Ingredients of the Ever-Expanding Marketing Operations Function

Debbie Qaqish -
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Revenue Marketing
B2B Commerce

How Marketing Ops Runs Marketing Like a Business

Debbie Qaqish -
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How Marketing Operations Affects Marketing Accountability
Columnists

How Marketing Operations Affects Marketing Accountability

Debbie Qaqish -
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Marketing to Millenials
Columnists

The Right Time for the Millennial Marketer

Debbie Qaqish -
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