Author

Ravi Sundararajan

Ravi Sundararajan is COO of Gupshup, the leading conversational engagement platform, powering over nine billion messages monthly. Tens of thousands of large and small businesses across industry verticals use Gupshup to build conversational experiences across marketing, sales and support.

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How Brands Can Drive Personalization at Scale Using Conversational AI

Ravi Sundararajan Oct 7, 2022

In year three of a global pandemic, consumers want businesses to be more empathetic. In response, brands are aligning more closely to changing consumer preferences. To deliver a superior customer experience, we see several B2C brands…
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