Author

Steve Carlin

Professional Specialties: Robotics, Gaming, Consumer Packaged Goods, Consumer and Business marketing, Brand development, Market strategy, Team/project management, Business Development, Shopper marketing, Negotiations, Sales forecasting and volume projection, Account and relationship management, Strategic category management, public speaking. Dual US and Canadian citizen.

Guest Authors

Why Every Marketer Needs to Focus on Conversations in 2018

Steve Carlin Dec 21, 2017

Retail marketing is an extraordinarily intricate combination of art and science. Building a brand requires a powerful vision that connects with as large a portion of a highly diverse customer base as possible. Yet, driving revenue means…
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