Author

Tim Burke

Tim Burke is CEO of Affinio, the marketing strategy platform that leverages the interest graph to understand today’s consumers. Tim co-founded Affinio to mine the billions of relational network connections that exist within any given social audience to shed data-driven light on who each audience segment is and what they truly care most about.

Privacy and Regulations

GDPR Anniversary: Consent and Data Transfer Still Concern Marketers

Tim Burke Jul 11, 2019

GDPR has just passed its first anniversary; we thought it a good time to take stock and ask: what have marketers learned over the past 12 months, and what are the toughest issues they face in Data Transfer? There is broad consensus on…
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Guest Authors

The Twists & Turns of Data Excellence

Tim Burke May 29, 2019

For the past few decades, the enterprise’s view on data has been clear: focus on Data Excellence when you collect, store, analyze and activate as much of it as possible. Marketers have long recognized that within its data lie the insights…
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