Bango, the global platform for data-driven commerce, today announces a strategic partnership with leading content provider Sam Media to enable Direct Carrier Billing for its extended reality (XR) content. Consumers across the globe can sign…
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Xsolla Acquires Lightstream, Rainmaker and API.stream to Empower Creators and Enhance Content Creation and Distribution Xsolla, a global video game commerce company, is thrilled to announce its strategic acquisition of Lightstream,…
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Several organizations, including established brands have been having budget cuts in the recent months, in a recent study by email management software company Exclaimer, marketers too were reported to have been facing mid-year budget cuts.…
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InstaNews.ai transforms Instagram posts into engaging blogs! Powered by DG1.com, it's reshaping digital storytelling with AI. Redefining digital storytelling, InstaNews.ai launches its groundbreaking AI blogging service, seamlessly…
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In the dynamic landscape of content creation, where visuals speak louder than words, invideo is excited to announce the launch of an AI video generator tool. With just a text prompt this tool can create complete YouTube videos,…
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World's largest creativity conference spotlights groundbreaking generative AI innovations, including three major new models in Adobe’s Firefly family of creative generative AI models designed to generate content safe for commercial…
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Creating a single “content supply chain" solution, delivering measurable ROI from awareness to conversion Bazaarvoice, the leading provider of full-funnel authentic user-generated content solutions, announced today the acquisition of the…
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Globalization or not,  the allure of the United States for registering LLCs (Limited Liability Companies) has grown in leaps and bounds, especially for marketing technology firms. No longer is Silicon Valley's San Francisco the primary…
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Kris Blackmon, Head of Channel Communities at Zift Solutions has a few suggestions for marketers to keep in mind when it comes to building a brand's digital communities: __________ Welcome to this MarTech Series chat, Kris, tell us…
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CTV advertising is gearing up as the industry unleashes its potential. Whether you are a Millennial or belong to Gen X and Y bunch, we are sure you know what is connected-TV (CTV). CTV is one of the hottest topics of the century, and its…
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New challenges and opportunities always present themselves in Digital Marketing. That means that for a Chief Marketing Officer (CMO) always on the move, having a set of reliable tools is non-negotiable. The key lies in choosing tools…
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The sudden war in Israel this weekend has shaken up the worldwide business ecosystem. Israel, is a known martech and tech start-up hub with business interests across the globe. While the world's economy continues to watch as things…
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We know trends come and go — but does the same rule apply to the longevity of social media platforms?  Once prominent social media platforms, such as Myspace, prove that a lack of innovation often leads to irrelevance. New platforms crop up…
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Innovative Integration Enables Brands to Leverage Affiliate Marketing, Boosting Brand Visibility and Customer Engagement Launch Cart, a comprehensive on-demand e-commerce solution, is thrilled to announce its strategic integration with OSI…
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Some consumers use search engines with ChatGPT integrations to browse for specific products and discover new ones. ChatGPT helps by generating search queries based on user input and presenting results generated by the search engine. A…
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AlphaSense furthers its leadership in AI and search with new platform updates, including Enterprise Intelligence, which extends its market intelligence solution to unlock insights from proprietary internal content AlphaSense, the leading…
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New Page Strength Metric Shows Highest Correlation to Rankings Leading the charge in AI-driven SEO innovations for enterprises, seoClarity has launched its latest AI development, Keyword Difficulty, the most reliable way to determine…
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Cineverse Corp., a global streaming technology and entertainment company with one of the world's largest portfolios of streaming channels and content libraries, has partnered with Vionlabs, a leading provider of AI video metadata…
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Overloaded with subscriptions and unsure of costs, consumers ditch streaming services in favor of piracy Faced with a cost-of-living crunch, half of Asian consumers (59%) say they can no longer afford all of their subscription services. As…
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The two B2B marketing concepts demand generation vs lead generation are often misconstrued as a contradiction but in reality these two concepts are essential components of a successful sales funnel. Both concepts must work in harmony to…
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