Media monitoring is the technique of compiling publicly accessible information about a certain topic or issue of interest. Media monitoring tools are essential because throughout time, it has changed from being done manually using…
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Support for TikTok, Amazon videos, and Google Vision will roll out at month-end FADEL, innovator of brand compliance, rights management, and royalty billing software, announced powerful new functionality for Brand Vision - Content…
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IONOS continues to integrate AI into MyWebsite Now for rapid website creation of a homepage and up to four subpages including individual design, text and images IONOS, a leading digitalization partner for small and midsize…
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B2B marketing has its share of common challenges but in most of the conversations we’ve been having with industry leaders, one habitual point that keeps cropping up is how most seasoned marketers claim that B2B marketing cycles can actually…
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As a B2B tech marketer, what can you do to drive your mobile marketing ROI? Jay Hinman, VP of Marketing at Vibes has some tips to share: ___________ Welcome to this MarTech Series chat, Jay, take us through Vibes AI-powered Nexus…
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Pimberly offers a BigCommerce powered by product previewer page to help merchants visualize their product catalogs Pimberly today announced its new product previewer functionality powered by BigCommerce, a leading Open SaaS ecommerce…
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Deployment utilizes joint solution from Qwilt and Cisco, integrating Qwilt’s Open Edge Cloud for Content Delivery platform, based on Open Caching, with Cisco’s edge compute and networking infrastructure New partnership…
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According to the latest data, Asia continues to be a hotbed for digital advertising spending. The region will see steady growth in advertising expenditure, driven by the increasing number of digital consumers and the rise of e-commerce.…
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What a week it's been with the recent Morocco quake where reportedly over 2000 people were killed. Our hearts go out to those affected. Closer home, when it comes to the latest martech updates and marketing best practices, here we bring…
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Unleash the Power of AI-Driven Content Creation. Today marks the launch of AIrticle-flow, a state-of-the-art SaaS product set to transform the content marketing landscape. Designed for businesses and individuals seeking efficient,…
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PallyCon, a leading provider of content security and multi-DRM solutions, is thrilled to announce the release of new feature PallyCon DRM License Cipher that will combat the vulnerabilities in software-level DRM solutions. In today's…
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Intuit Mailchimp (Nasdaq: INTU), the #1 email marketing and automation platform1, announces the launch of a new global brand and product campaign: ‘Turn Clustomers Into Customers’—all crafted by our in-house agency Wink Creative (named Ad…
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The continuous shift of consumers’ preference towards user-generated content has led to an immediate need for an advanced program that gives brands the tools to turn their everyday customers into loyal brand ambassadors EnTribe, the…
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Boostr's Order Management System will enhance Audacy's Local Digital Audio Ad Sales processes. Boostr, the only advertising management platform built specifically to help complex media organizations scale, today announced Audacy as a new…
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Zeta Global, the AI-Powered Marketing Cloud, announced it has been named a Leader in the IDC MarketScape: Omni-Channel-Marketing Platforms for B2C Enterprises 2023 Vendor Assessment. This IDC MarketScape evaluates 14 vendors in the…
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New functionality allows users to streamline and scale communications with industry analysts Spotlight, a leading global analyst relations (AR) firm, today announced a significant enhancement to Spotlight Oz, its cutting-edge SaaS…
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Gary Lipkowitz, CEO at Vyond uncovers more on what it takes to drive better video experiences for sales and marketing teams: ____________ Welcome to this MarTech Series chat, Gary, take us through your journey and what it’s been like…
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Why do Modern Marketers Need to Know More About Cybersecurity to Protect their Brand Websites and other online channels? The first-ever cyber-attack, Creeper and Reaper, was reported in 1970, which was essentially a prank, but since then,…
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In a world driven by information, the ability to solve problems effectively within its real-time context is the ultimate driver of success. However, the challenge remains in efficiently finding actionable insights from real-time content…
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Bloomreach, the platform fueling limitless e-commerce experiences, announced marketers now have the ability to integrate TikTok ads with Bloomreach Engagement. With real-time data, advanced audience building, and granular segmentation…
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