DiGGrowth is thrilled to announce the launch of its ultimate Gen-AI marketing data assistant — DiGGi-GPT. With a passion for precision and a dash of digital magic, DiGGi-GPT is set to revolutionize the way businesses navigate the complexities of marketing data.

DiGGi-GPT is a Gen-AI powerhouse that is primed to assist marketers in deciphering insights from their marketing data, optimizing campaigns, and making data-driven decisions that spell success.

Marketing Technology News: Optimove NFL Betting Trend Data Reveals Volume of Bets Increase During Playoffs, Average Bet Amount Declines

“We’re beyond thrilled to introduce DiGGi-GPT to the marketing community. Our aim is to demystify the complexities of data, empowering marketers of all levels to harness the full potential of Gen-AI, while using DiGGrowth,” said Taran Nandha, Founder and CEO at DiGGrowth.

“The one thing we had in mind while developing DiGGi-GPT was the need for marketing teams and business users to have direct access to real-time insights without wrestling with data blending, segmentation and SQL queries. We layered generative AI on top of our flagship product DiGGrowth to ensure that marketing teams always stay ahead of the curve,” said Arpit Srivastava, Product Head & Co-Founder.

Marketing Technology News: MarTech Interview with Allison Breeding, CMO at Apptio, an IBM company