3PSync Unveils arcWorks™: Revolutionizing Media Asset Management at Footage Fest 2024

3PSync, a pioneering software company specializing in AI-driven automation systems for the media industry, proudly announces the launch of arcWorks™ at Footage Fest 2024. This groundbreaking software is set to transform the way third-party assets are managed in video production, marking a significant milestone in streamlining media production workflows.

arcWorks™ is the media industry’s first comprehensive, end-to-end clearance and archival workspace, empowering production teams to effortlessly manage third-party clearances throughout the entire production process—from initial entry into the editing system to final delivery across multiple platforms. By automating the tracking, cataloging, and management of third-party assets such as video clips, images, audio files, and documents, arcWorks™ eliminates the time-consuming and error-prone manual processes that have long been a challenge for the clearance department.

Marketing Technology News: Freshpaint Integrates with StackAdapt to Unlock High-Performance, First to Market Privacy-First Programmatic Advertising

“The clearance department is vital in identifying, gathering, and clearing all third-party assets and legal releases for a project, yet it remains the last link on the production line that isn’t fully digitized,” said Teddy Cannon, Co-founder of 3PSync. “With arcWorks™, we provide a comprehensive and intuitive platform that not only simplifies these tasks but also significantly reduces potential costly errors.”

Footage Fest 2024, taking place from September 26-28 at the Marina del Rey Marriott in Marina del Rey, California, serves as the ideal stage for the official launch of arcWorks™. Industry professionals, media enthusiasts, and potential partners are invited to visit the 3PSync booth for an exclusive preview of ARC Works’ features, including its AI-powered metadata extraction, unique file identification, and seamless integration with Edit Decision Lists (EDLs).

“We’re excited to present arcWorks™ at Footage Fest 2024,” added Adam Roberts, Co-founder of 3PSync. “This is just the beginning of what 3PSync has to offer, and we are committed to continually pushing the boundaries of media automation. arcWorks™ represents a significant advancement in how media production teams can manage assets efficiently and stay on budget.”

Marketing Technology News: MarTech Interview with Stacy Bohrer, VP of Buyer Development (North America) @ OpenX

Key Features of arcWorks™:

• Command Center Organization: A centralized hub providing instant access to all project-related information, including asset source owner, contact details, terms of use, and restrictions.
• AI-Powered Metadata Sync: Automated extraction and cataloging of metadata, ensuring every asset is uniquely identified and easy to track.
• Instant EDL Rectification: Effortless processing of EDLs, with arcWorks™ filtering out non-third-party assets and providing a clear overview of all usage and costs.
• Legal Document Virtual Room: A collaborative space where legal teams can review and sign off on appearance releases and licenses in real-time, streamlining legal compliance.

The official launch of arcWorks™ by 3PSync will take place at Footage Fest 2024 on September 28, 2024. Attendees will have the opportunity to witness firsthand how arcWorks™ transforms the rights and clearances department, bringing it fully into the digital age.