Adjust

Report provides practical guidance for brand and performance marketers to maximize the effectiveness of their CTV campaigns Wurl, a leader in the CTV industry, published A Full-Funnel Approach to CTV Marketing 2024 – a new…
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Adjust InSight empowers and advises marketers to make privacy-first, data-driven, ROI-positive decisions Today, leading measurement and analytics company Adjust unveiled InSight, a machine learning and AI-powered measurement solution…
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Uncover how modern marketers use social listening to drive prospecting efforts along with the latest in martech from this week's marketing tech highlights: Marketing Quote-of-the-Week! Outside of adopting better tech there needs to be…
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Veritonic, the industry’s comprehensive audio research and analytics platform, announced an integration with leading measurement and analytics company Adjust. Through this integration, Veritonic’s premier audio attribution solution will…
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New report details the latest app data and trends in mobile gaming and explores new tools, channels and approaches to drive growth and maximize revenue Leading measurement and analytics company Adjust released The Gaming App Insights…
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New report co-authored by Adjust and AppLovin brings robust set of data, benchmarks and actionable advice to the mobile apps industry Leading measurement and analytics company Adjust, released its annual Mobile App Trends Report with…
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SKAN 4's elongated attribution timeframe resulted in a 37% improvement in CPAs and 220% in CVRs for apps in TikTok's beta testing Leading measurement and analytics company Adjust, in partnership with TikTok, today released Mastering SKAN…
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New Japan Mobile App Trends 2023 report shows in-app spending increased by 13% during the first quarter of the year in Japan, with total 2023 spend predicted to surpass $17.7 billion Leading measurement and analytics suite Adjust and…
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Steve Forbes, the eponymous publisher, once said, “Your brand is the single most important investment you can make in your business.” As a Chief Marketing Officer and career marketer, I have to agree. In recent years, however, spurred by…
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In today's digital environment, marketers must interact with their clients across several channels, and this is a fundamental requirement. So, marketers need to make sure that the buyer’s journey with brands via multiple touchpoints is an…
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New ebook equips mobile app marketers with a detailed look at the exploding CTV ecosystem with insights from industry leaders as Adjust expects to measure a billion-plus monthly CTV impressions this year With worldwide ad spend on…
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Let's look at the key ad tech trends for 2023 and examine the opportunities and challenges ahead. What is the future of digital advertising in 2023 and beyond? Marketing Technology News: MarTech Interview with Liz Carter, CMO at…
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New Japan Mobile App Trends 2022 report shows payment app sessions account for nearly 75% of total fintech sessions from 2021 through H1 2022 Adjust, the mobile marketing analytics platform, and Liftoff, a leading growth acceleration…
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Amid steady growth in Connected TV advertising, Adjust empowers marketers to analyze the 'assisting power' of CTV Adjust today introduced CTV AdVision — the industry's first comprehensive connected TV measurement solution — as the mobile…
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Adjust's Mobile App Trends Report shows iOS 14.5+ industry-wide opt-in rates hit 25%, and 30% for gaming Adjust, a global mobile marketing analytics platform, today released its annual Mobile app trends report, showing that mobile app…
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Marketers today need to focus on getting the right data into the right martech and salestech systems to drive optimized business value. Catch these latest weekly highlights where experts share some of their proven best practices across…
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Celebrating two years of the Accelerator Program, mobile technology company Appodeal Stack opens up a new round, with more features available to its applicants. The Accelerator Program, inspired by Y Combinator, fosters the idea of…
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Adjust Datascape empowers app marketers with time-saving reporting, visualization, and analysis tools across all data sources, on one screen Mobile marketing analytics platform Adjust today launched Adjust Datascape, a new advanced…
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New Digital Currencies 2022 playbook also shows surge in crypto app usage outpaces stock trading apps Mobile marketing analytics platform Adjust and app intelligence provider Apptopia today released its Fintech Deep Dive: Digital…
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Adjust veteran Simon Dussart to lead next phase of global company growth Adjust, the mobile marketing analytics platform, today announced that it has appointed Simon (Bobby) Dussart as CEO, effective immediately. Co-founder and former CEO…
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