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Amazon Digital Shelf

Gradient.io Launches First Tool to Measure Brand Health on Amazon

Gradient Score Delivers Competitive Insights to Enable Intelligent, Real-Time Action Gradient.io, an intelligent insights platform for Amazon, announced Gradient Score, the first tool to measure performance on the "Amazon Digital Shelf," allowing brands to see how they compare to their competitors. "For many brands, Amazon feels like a black box full of algorithms. They need to measure their performance, but they don't know exactly how or what to optimize for," said Founder & CEO Bobby Figueroa. "With Gradient…