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E2open Announces Acquisition of Averetek

Combination Creates the Most Comprehensive End-To-End Solution for Channel Sales & Marketing E2open, the one place in the cloud to run your supply chain, announced the acquisition of Averetek, a leader in Through-Channel Marketing Automation (TCMA), enabling companies to discover new markets, shape demand and win business through their indirect sales channels. ‚ÄúCompanies that want to accelerate growth understand the critical role that technology plays in managing partner communities, expanding markets and driving…