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Barney Harford

Simon-Kucher & Partners Advises Uber on Development of Uber Rewards

Global strategy and marketing consulting firm Simon-Kucher & Partners collaborated with Uber in developing the recently launched Uber Rewards program. Uber Rewards allows Uber customers to earn points when they use Uber. Points earned via Uber Rewards allow customers to gain status to one of four membership tiers, unlocking benefits along the way including price consistency, priority pick-ups at airports, higher rated drivers, and complimentary upgrades. Also Read: Pinterest Announces The Pinterest 100: Top Trends…