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Chris Cartwright

TransUnion Strengthens Digital Marketing Solutions with Agreement to Acquire TruSignal

TransUnionannounced an agreement to acquire TruSignal, Inc., a leader in people-based marketing technology. TruSignal uses its custom audience-building platform to deliver predictive scoring powered by artificial intelligence, making big data available and actionable in almost real time for one-to-one addressable marketing. “TransUnion is committed to developing market leading solutions for digital marketing and media execution,” said Chris Cartwright, TransUnion’s president and chief executive officer. “We help…

TransUnion Appoints Matt Spiegel Executive Vice President of Digital Marketing Solutions

TransUnion, a leading global information solutions provider, announced the appointment of Matt Spiegel as the executive vice president of digital marketing solutions, heading a new TransUnion media vertical. “In today's competitive marketplace, clients need to optimize their marketing spend which includes effectively using digital marketing opportunities,” said Chris Cartwright, president of TransUnion’s USIS division. “We’re excited to add Matt’s market insight and industry understanding to the TransUnion team.”…